Big Biba, the final flowering of Barbara Hulanicki's
legendary Biba store in London, was a shop like no
other, before or since. It was a fabulous fantasy palace
that brought the indulgence of Hollywood to the world of
retail. Big Biba lasted just two years before it fell
victim to recession, but the myth of the most beautiful
store in the world continues to enchant both its former
habitues and those who came to it too late. Founded as a
corner-shop selling just one dress, Biba had grown in
less than a decade to become a seven-storey department
store filled with own-brand products throughout. Here
the committed Bibaphile could buy not only a new
wardrobe, fully co-ordinated from head to toe, but also
a complete range of cosmetics and soft furnishings,
together with the washing powder to care for her
clothes, and food for both herself and her pets, all
presented in the distinctive Biba
packaging.Alternatively she could just hang out, either
lounging in the shop-windows (Biba didn't do
window-displays), or sipping cocktails upstairs amongst
the flamingos that lived in the Roof Garden, or in the
Rainbow Room, where on a good night there might be a
live performance by the likes of the New York Dolls,
Liberace or The Manhattan Transfer. Welcome to Big Biba
is dedicated entirely to this dreamland, with over 150
colour photographs of the store and of the products and
graphics created for the various departments, from
bathrooms to ball-gowns, from cosmetics to
colouring-books. Styled by Steven Thomas, the designer
of Big Biba itself, and with text by Alwyn W Turner,
author of The Biba Experience, this book evokes the
glamour, humour and fantasy of the store, the audacious
style that could turn a shop girl into a Hollywood
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