This book introduces a visual methodology for data mining demonstrating the application of methodology along with a sequence of exercises using VisMiner. VisMiner has been developed by the author and provides a powerful visual data mining tool enabling readers to visually evaluate models created from the data. This book is designed as a hands–on work book to introduce the methodologies to students in data mining, advanced statistics, and business intelligence courses. It provides a set of tutorials, exercises, and case studies that support readers in learning data mining processes.