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Stealing Time:
Steve Case, Jerry Levin and the Collapse of AOL Time
Warner |
PRODUCT
DETAILS: Author: Alec
Klein Language: English Publisher: Simon & Schuster Publication
Date: 16 Aug
2004 Dimensions: 2.2 x
15.3 x 23.1 cm Format: Paperback Pages: 352 Condition: NEW Product_ID: A74CB5984X
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When America Online bought Time Warner in 2000, it
was not only the largest corporate merger in history,
but also a much-touted marriage of New Media and Old
Media. Questions, however, began on the day the merger
was announced by Steve Case of AOL and Jerry Levin of
Time Warner. The stock price started a long decline, and
the Federal Trade Commission subjected the merger to
intense scrutiny. More than a year later regulatory
agencies gave their approval, but AOL Time Warner's
troubles were far from over. A clash of cultures
prevented the company from fulfilling expectations and
AOL's business slowed and then stalled. Just two years
later, once-triumphant AOL is under investigation by
both the SEC and the Justice Department. The company
reported the largest loss in corporate history - $100
billion - in 2002, and four of the top AOL and Time
Warner executives present at the announcement of the
merger - Case, Levin, Bob Pittman, and Ted Turner -
resigned. How did the deal of the century become such an
epic disaster?
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Książki
wysyłamy w ciągu 5-7 dni roboczych.
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