This is the perfect book for today's media studies student. It provides a solid foundation for all students embarking on post-16 Media courses and introduces students to all explanations, definitions and demonstrations of key concept areas. The essential media skills of textual analysis, production and evaluation are also introduced. Written by three experienced media teachers and examiners, it enables students to master the key concepts and skills involved and shows how they can be applied to the assessment topics and areas of study within the specification in a 'hands-on' and accessible way. It contains chapters on the key concepts such as: How to read a media text? case studies; and, production skills and study skills etc., supported by revision tips, glossaries of key terms, useful contacts, research sources and activities. Between them, the writers have many years' experience teaching and writing about media studies, teacher training, as well as senior examining experience for several national awarding bodies.