Personal tales of perseverance and beer making from
the founder of Sierra Nevada Brewing Co. Beyond the Pale
chronicles Ken Grossman′s journey from hobbyist
homebrewer to owner of Sierra Nevada Brewing Co., one of
the most successful craft breweries in the United
States. From youthful adventures to pioneering craft
brewer, Ken Grossman shares the trials and tribulations
of building a brewery that produces more than 800,000
barrels of beer a year while maintaining its commitment
to using the finest ingredients available. Since
Grossman founded Sierra Nevada in 1980, part of a
growing beer revolution in America, critics have
proclaimed his beer to be "among the best brewed
anywhere in the world." Beyond the Pale describes
Grossman′s unique approach to making and distributing
one of America′s best–loved brands of beer, while
focusing on people, the planet and the product Explores
the "Sierra Nevada way," as exemplified by founder Ken
Grossman, which includes an emphasis on sustainability,
nonconformity, following one′s passion, and doing things
the right way Details Grossman′s start, home–brewing
five–gallon batches of beer on his own, becoming a
proficient home brewer, and later, building a small
brewery in the town of Chico, California Beyond the Pale
shows how with hard work, dedication, and focus, you can
be successful following your dream.
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