Applied Anthropology: An Introduction
Barnes & Noble 1993
277 pages
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This useful volume has proved to be the best
comprehensive survey of this important professional
field. Van Willigen addresses all aspects of applied
anthropology, including applied research techniques,
social impact assessment, and evaluation research. He
presents social intervention approaches, such as action
anthropology, action research, community development,
and cultural brokerage. Special attention is given to the
urgent issues of ethics, job hunting, and the professional
role of the anthropologist. This new edition includes material
on social marketing, knowledge utilization, and
needs assessment. Enriched for students, this revised
edition provides numerous examples of applied projects,
exercises, checklists, and discussions. Also included is a
fully updated history of the discipline and complete
bibliographical references.
Contents
Preface vii
Acknowledgments xvii
PART I INTRODUCTION AND OVERVIEW
The Domain of Application 3
2. The Development of Applied Anthropology 17
Ethics 41
PART II INTERVENTIONS IN ANTHROPOLOGY
4. Action Anthropology 57
Research and Development Anthropology 77
Community Development 91
Advocacy Anthropology 109
Cultural Brokerage 125
Social Marketing 139
ffl POLICY RESEARCH IN ANTHROPOLOGY
Anthropology as a Policy Science 157
Social Impact Assessment 171
vi Contents
<!--[if !supportLists]-->12. <!--[endif]-->Evaluation 189
<!--[if !supportLists]-->13. <!--[endif]-->Technology Development Research 207
PART IV BEING A PROFESSIONAL
14. Making a Living 223
B ibliography 241
Index 269