"Essential reading (and reference) for modern
authors, regardless of experience." - Kirkus
Book Reviews "Nuts, bolts, and inspiration
too. Once again, Guy delivers, kicking the shiitake out
of anyone who would tell you that you shouldn't,
wouldn't or couldn't write a book." -Seth
Godin Author and founder of The Icarus
Project. This version of APE was updated with
the most recent content, facts, figures, tools, and
resources on Jan 25th, 2013. To see what content has
been added since the last update of APE please visit
apethebook.com/updates. This is version 1.1
(Austen). In 2011 the publisher of one of my books,
Enchantment, could not fill an order for 500 ebook
copies of the book. Because of this experience, I
self-published my next book, What the Plus!, and learned
first-hand that self-publishing is a complex, confusing,
and idiosyncratic process. As Steve Jobs said, "There
must be a better way." With Shawn Welch, a tech
wizard, I wrote APE to help people take control of their
writing careers. APE's thesis is powerful yet simple:
filling the roles of Author, Publisher and Entrepreneur
yields results that rival traditional publishing. We
call this "artisanal publishing"--that is, when writers
who love their craft control the publishing process and
produce high-quality books. APE is 300 pages of
step-by-step, tactical advice and practical inspiration.
If you want a hype-filled, get-rich-quick book, you
should look elsewhere. On the other hand, if you want a
comprehensive and realistic guide to self-publishing,
APE is the answer.
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