Why do the rich get richer even in a financial crisis? In his new book the bestselling author of ''Rich Dad, Poor Dad'' confirms his message and challenges readers to change their context and act in a new way. In this timely new book, Robert Kiyosaki takes a new and hard-hitting look at the factors that impact people from all walks of life as they struggle to cope with change and challenges that impact their financial world. In ''An Unfair Advantage: The Power of Financial Education'', Robert underscores his messages and challenges readers to change their context and act in a new way. Readers are advised to stop blindly accepting that they are ''disadvantaged'' people with limited options and challenge the preconception that they will struggle financially all of their lives. Robert's fresh approach to his time-tested messages includes clear, actionable steps that any individual or family can take, starting with education. Education becomes applied knowledge, a powerful tactic with measurable results. In true ''Rich Dad'' style, readers will be challenged to understand two points of view, and experience how financial knowledge is their unfair advantage.